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🤖 What are Metaverse events?

An imagined metaverse conference breakout for corporate events.

🤖 What are Metaverse events?

You’ve probably heard of the term metaverse but what does that mean in the world of events?

In essence, it offers organisations a unique opportunity to engage colleagues from all around the globe – it’s like a virtual event on a whole other level. At Mocean, we’re pioneering the future of events with our groundbreaking Metaverse experiences.

Metaverse events provide opportunities to improve user experiences and engagement. By immersing yourself into a new virtual world, you can introduce a whole new level to your space, venue, or event thanks to its customisable features. This virtual world can become an integral part of your event experience, offering a plethora of creative options for communicating and improving the overall event environment.

We can develop a completely personalised, multi-user 3D experience. Like our virtual events, this experience addresses the obstacles of a globally dispersed workforce while enabling participants to be fully engaged in the event. We will create a distinct environment customised to the theme of the event, suitable for different types of event spaces, including all-hand meetings, showcases, training, and team building.

Features of Metaverse events:

  • Connect across physical distances. 
  • Interactions and breakout sessions. 
  • Collaborate and connect in smaller groups.
  • Visual models.
  • Simulations.
  • Concepts in a 3D space. 
  • Real-time communication. 
  • Gamification. 
  • Scalability. 
  • Hybrid integration. 
  • Customisable avatars.
  • Immersive experiences – VR headsets, AR devices. 

Some Benefits of Metaverse Events:

  • Unlimited Attendance: Metaverse events enable a global audience to come together in one virtual space without the need for travel. There are no constraints on venue capacity, allowing anyone interested to fully immerse themselves in the experience.
  • Better Accessibility: Hosting a metaverse event promotes inclusivity and accessibility as it removes travel barriers and physical accessibility challenges. This enables people with disabilities or neurodiverse individuals to participate more easily and have equal access to valuable content and networking opportunities.
  • Personalised Experiences: In the metaverse, events are created to offer guests unique experiences. Participants can personalise their avatars and virtual worlds to fit their preferences, allowing them to stand out during the event. This high level of customisation improves each person’s experience, making the event more memorable and immersive overall.
  • Sustainability: Metaverse events are more sustainable than traditional events because they take place online, removing the need for physical infrastructure, transportation, and other resources. By hosting events in the metaverse, carbon emissions and negative environmental effects are reduced.
  • Interaction and collaboration: Metaverse events, despite being virtual, create high audience interaction, creating a real-time collaborative atmosphere.

68% of tech experts think the metaverse will boom within the next 5 years (Exploding Topics).

Using the metaverse at your next event could be a smart move and provide a more immersive experience than your typical virtual event.

Are you ready to talk to us about your next Metaverse event? 

Mocean is a multi-award-winning creative agency specialising in sustainable corporate events, brand activation and strategic storytelling.

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